Bet you get asked to help treat skincare conditions all the time, right? From oily to dry and everything in between, your clients come to you for answers on how to get their skin looking their best. The reality is, accurate skin analysis is the key to professional treatments and home care regimens you may recommend. It’s important to educate your clients on the importance of understanding their “true skin type, and that the type of skin we are born with is determined by the characteristics it displays; not by gender, ethnicity, color or condition.
While most skincare lines are designed to address a single concern, Tuel’s approach is to offer skincare solutions that are formulated for specific skin types. So, don’t just take their word for it that they have combo skin for example, show them how to get the best skin of their lives by understanding their skin type. So where to begin? It’s all in the pores.
Take a look at the skin on their jawline. Show them how it’s smooth and relatively pore-free. This is the baseline for measuring the size of their pores.
Compare that to the skin next to their nose. Do the pores look bigger or the same?
Now examine other areas of the face. Are their pores bigger or smaller than what’s on the jawline? Don’t pay attention to the nose—this area always has larger pores, no matter the skin type.
Now use the diagrams in our guide to explain to your client’s their skin type based on the first three steps. Looking for an easy way to explain all the benefits and help them select the best products for them? Here’s your Tuel cheat sheet.
Dry Skin = Moisture Line: If you have smaller pores on most of your face, with larger pores near the sides of your nose, you should focus on nourishing and hydrating the skin.
Combo/Oily Skin = Balance Line: Are you seeing larger pores in the T-zone area of your face? Then bring your skin back to balance by refining pores.
Reactive Skin = Calm Line: If redness is a bigger issue than the size of your pores, you’ll need products that use targeted botanicals to relieve irritation, calm and soothe.
Acne Skin = Detox Line: Anything goes here…dry, combo, oily or reactive skin with chronic breakouts. The Detox products are focused on healing and clearing existing blemishes, while preventing future breakouts.
Mature Skin = Rescue Line: Just like acne skin, mature skin can be a combination of issues. Show time is on your side with tightening and brightening skincare products designed just for beating the clock.